by akin@9digitalmedia.com | Feb 15, 2023 | Case Study, Lead Generation, PPC
We started working with a brand that provides software for ecom sites. They launched a PPC program internally in October 2021. They optimized the keywords and ad copy, but no matter what, they simply could not generate leads. The marketing director was frustrated and...
by akin@9digitalmedia.com | Feb 11, 2023 | Case Study, Digital Marketing, Lead Generation
This is one of our favorite clients. Not because they have a legal and compliance team that loves to scrutinize every word on every page, but because their marketing team is laser-focused on customer experience. They are on a mission to write industry-leading,...
by akin@9digitalmedia.com | Jan 11, 2023 | Case Study, PPC
While it may seem like a puzzle, and in fact it is sort of a puzzle, it’s actually not that hard to do. See, there are a few possible ways to reduce PPC cost: you can improve your quality score (takes a long time, but you never will know if you are heading in...
by akin@9digitalmedia.com | Mar 11, 2022 | Case Study, Digital Marketing, SEO
We started working with a national vitamin brand that sold its products in Whole Foods and the Vitamin Shoppe, but they were not selling direct. They launched a DTC e-commerce site, but they were not getting enough traffic to their site. In fact, most of the SEO...
by akin@9digitalmedia.com | Feb 11, 2022 | Case Study, Digital Marketing, SEO
We started working with a subscription skincare brand in 2018. They had launched a site, spent a lot of money on paid search ads, and they simply couldn’t afford to keep spending on PPC to continue driving traffic to the brand. The “Measure of...
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