by akin@9digitalmedia.com | Feb 15, 2023 | Case Study, Lead Generation, PPC
We started working with a brand that provides software for ecom sites. They launched a PPC program internally in October 2021. They optimized the keywords and ad copy, but no matter what, they simply could not generate leads. The marketing director was frustrated and...
by akin@9digitalmedia.com | Jan 11, 2023 | Case Study, PPC
While it may seem like a puzzle, and in fact it is sort of a puzzle, it’s actually not that hard to do. See, there are a few possible ways to reduce PPC cost: you can improve your quality score (takes a long time, but you never will know if you are heading in...
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